What We Do: Digital Analytics

The success of your online initiatives hinges on your ability to measure campaigns effectively so that you can evaluate strategically, optimize efficiently, and iterate continually. At The Encima Group, we take an objective, unbiased, independent approach to reviewing your initiatives -- without the hype or the buzzwords. Our team is 100% focused on developing cost effective, scalable solutions tailored to drive tangible results in the timeframe you require. And against the objectives you are trying to achieve.

Our 'total objectivity' promise guarantees that we have no conflicts of interest that could color our evaluation and no creative, media or data to sell. We specialize in providing bottom line results improvement from experienced thought leaders who approach your campaigns with an underlying business strategy vs. flavor-of-the-month tactics.

In a fast moving, highly competitive space, you need to get it right the first time! Put our strengths to work for you with a group of professionals with the skills and deep vertical expertise to bridge the gap between technology and business.

What We Do

  • Analysis
  • Data Collection
  • Testing & Quality Assurance
  • Partner Selection
  • Agency Collaboration
  • Data Integration

How We Do It

  • 5-Stage Web Analytics Process
    • Planning
    • Collection
    • Reporting
    • Analysis
    • Optimization
  • Media Tracking Process

What You Get

  • Digital Marketing Expert
  • Dashboards
  • Performance Scorecards
  • Analysis Decks
  • Ad-hoc Reporting & Analysis
  • On-demand Support

To get started or to obtain more information, call The Encima Group at:
888 508 5688 x1 or email us at info@encimagroup.com.