Marketing automation expertise for an omni-channel world

Modern marketing is more than just email. Get professional results. Get Encima Cx.

A Closer Look

Own the Customer Experience

Create a unified approach to customer experience and engagement with Encima CX

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The Encima Group

INC. 5000 FASTEST-GROWING PRIVATE COMPANIES IN AMERICA

For the Third Straight Year

inc5000

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DISCOVER

What’s in your marketing universe? Getting the right perspective early on helps you to be confident about what lies in the road ahead.

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INTEGRATE

From API’s and FTP feeds to registrations, third-party, and retargeting data; Encima’s CX Marketing Hub creates order from the chaos and keeps you in charge of your data.

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BUILD

Acquiring and retaining customers means your approach has match their preferences. Build a customer journey that seamlessly handles the realities of multi-channel marketing, both inbound and outbound.

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EXECUTE

When preparation meets opportunity, Encima CX executes flawlessly across all channels; Email, Direct Mail, and Social.

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OPTIMIZE

Many other platforms think they can give you a canned dashboard and call it analytics. The Encima Cx team know the difference. We include industry-leading Tableau dashboards built by marketing analytics experts. And we’ll help you make sense of it all with Analytics On-Demand offering.


ENGAGE

Happy customers. Else, what’s the point?

Don’t Just Communicate 
With Customers-Engage Them

To turn prospects into loyal customers and then into vocal advocates takes more than just campaigns. It takes engagement. That means speaking to their personal needs and preferences, with knowledge of their previous behaviors, and treating them consistently across all touchpoints.

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FOCUSED ON WHAT REALLY MATTERS

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A BETTER APPROACH TO CUSTOMER ENGAGEMENT

Every interaction matters, but not every interaction is equally important.  Encima’s Engagement Scoring Model can help you focus on the opportunities that matter. We assign values to different types of interactions to give you a better picture of who’s engaged and who needs persuading.


CUSTOMIZED AND COST-EFFECTIVE MARKETING AUTOMATION

No matter how many times software vendors try, one size simply does not fit all. Cx is customized to fit your marketing goals: The data model is responsive to your data sources, and the campaigns are custom-built to support your customer journeys.


MARKETING ANALYTICS FOR THE REAL WORLD

Reporting and Dashboards are necessary, but not sufficient. How do you go the next mile to respond to the ‘So What?’ and the ‘Who cares?’ questions? With optional on-demand analytics from Encima, you’ll understand the impacts and the range of possible responses.