ADVANCED ANALYTICS

Standard analytics tell you what your customers are doing right now. Advanced analytics give you a glimpse of the future: What will your customers do if you increase your pricing? Which marketing tactics will deliver the best ROI?

By using advanced modeling, we help our clients move past simple reporting to using analytics to guide crucial business decisions. We help you understand why your customers behave like they do, and why it matters.


TARGETING & SEGMENTATION

___

Find your ideal customer. Identify optimal targets and advanced segmentation approaches.

icon_6a
ATTRIBUTION

___

Accurate analysis aligns customer interactions to the conversion pathway.


SALES CONTRIBUTION

___

We use cross-channel impact measurement to evaluate channel success.


MARKETING OPTIMIZATION

___

Maximize the efficiency of your marketing tactics with actionable insights.

Advanced Analytics Case Studies & Whitepapers

 

Learn More

Put the power of Encima Analytics to work for you

Contact us today